Sep 24, 2021

Capstone Partners Advises 829 Studios on Investment from CIVC Partners

Capstone Partners advised 829 Studios, an integrated marketing agency, on securing its investment from CIVC Partners, in partnership with Founding Partners Peter Ross and Nick Riotto.

829 Studios provides integrated, data-driven digital marketing services to clients across B2C and B2B verticals. Since its founding in 2007, the Company has established itself as one of the industry’s fastest growing digital marketing companies, offering a comprehensive suite of services including paid search, search engine optimization, social media marketing, email marketing automation, e-commerce, public relations, branding, and web development.

We chose Capstone because we knew we would be provided with personal, senior-level attention throughout the process. We wanted Capstone to be the group advocating on our behalf and leading us through the process.

Nick RiottoCo-Founder of 829 Studios

829 Studio’s entire management team will remain in place following the investment and the Company’s Founding Partners will maintain a significant ownership position. The partnership with CIVC will support 829 Studio’s continued growth, both organically and through future acquisitions.

From start to finish the Capstone team proved to be absolute superstars and extraordinary partners to work with. Capstone was the perfect fit to lead us through this process and we couldn’t be happier with the outcome.

Peter RossCo-Founder of 829 Studios

“Peter and Nick have built an extraordinary digital marketing agency that has a long track record of generating impressive results for their clients. Given the Company’s explosive growth, timing was perfect for this transaction and we believe CIVC will be an ideal partner for 829. Capstone is proud to be part of the 829 legacy and we are expecting major market moves from this combined team, especially in the area of future acquisitions.” commented Sam Kaplan, one of Capstone’s lead investment bankers on the transaction.

Founded in 1970, CIVC Partners is a Chicago, IL-based private equity firm focused on middle market buyout, recapitalization, and growth equity investments in industry sectors where the firm can combine its experience, resource network, and insight to provide flexible capital for portfolio companies and investors.