Capstone Partners served as exclusive financial advisor to Steamist, Inc., a portfolio company of RAF Industries Inc., in its sale to Masco Corporation (NYSE:MAS).
With a multi-decade brand heritage, Steamist is the leading provider of high-quality steam showers and luxury shower accessories sold under the Steamist®, EliteSteam™ and EliteShower™ brands.
Based in East Rutherford, New Jersey, Steamist markets its products via an omni-channel approach unique to the industry, maximizing its brand reach and market presence.
RAF Industries is a Pennsylvania-based private investment firm focused on acquiring manufacturing and service-oriented businesses primarily in the consumer and industrial sectors.
With a market capitalization of over $14 billion, Masco Corporation is a global leader in the design, manufacture and distribution of branded plumbing and decorative architectural products; Steamist represents its entry into the steam shower category.
From start to finish, working with the [Capstone Partners] team was a pleasure. We received the senior-level attention we were promised along with excellent input and execution at all levels. [Capstone Partners]’s service included timely and on-point advice on market trends, information presentation, and strategy, especially relating to our Company’s growing direct-to-consumer sales efforts. We look forward to working with [Capstone Partners] in the future.
