Capstone Partners served as exclusive financial advisor to Martin Braun-Gruppe (“MB-G”) in its acquisition of Hoff’s Bakery.
Founded in 1983 as a family-owned business and headquartered in Malden, Massachusetts, Hoff’s Bakery is a leading manufacturer of cakes, tarts, individual desserts and mini dome cakes sold into the retail and foodservice channels.
Headquartered in Hanover, Germany and leveraging a 90+ year history in the baking industry, MB-G develops, produces and sells a full range of premium frozen-to-thaw bakery products as well as high-quality ingredients for sweet bakery products, breads, rolls and ice cream sold in 100+ countries through wholesalers, retailers, bakeries and foodservice companies.
MB-G is part of Geschwister Oetker Beteiligungen KG, a holding company owned by the Oetker family.
The group is comprised of three divisions that collectively generate over $2.6 billion in revenue.
Through this acquisition, MB-G enters the North American bakery market and looks forward to partnering with Hoff’s management team to establish a strong foundation for continued organic and inorganic growth in North America.
