Capstone Partners advised Offerwise—a leading provider of high-quality data collection for market research and insights—on its sale to Norstat. The transaction closed in January 2026, and terms of the deal were not disclosed.
Offerwise, founded in 2001, is a global provider of data collection, with over 24 years of experience in online market research. Headquartered in Brazil, they also have a presence in Argentina, Colombia, Mexico, Chile, Peru, and the U.S. Offerwise has proprietary data collection capabilities in all American markets. The company serves all client segments, including international, world-leading companies within fast-moving consumer goods (FMCG) and professional services, as well as large research firms, in the largest economies across the Americas. For more Information, visit Offerwise here.
Capstone was a trusted partner throughout this process. From the outset, they took the time to truly understand Offerwise, our culture, our business, and what we were looking for in a long-term partner. Their guidance and disciplined approach were instrumental in helping us find the right fit in Norstat, and in navigating a process that aligned with our strategic goals and values.
Lissak continued, “I’m proud of what the Offerwise team has built over the years, and I’m pleased that we’ve found a new home that truly aligns with our values and ambitions. Norstat brings complementary strengths and a shared commitment to high-quality data, which makes this a natural next chapter for Offerwise. Together, we’re creating meaningful opportunities for our clients to work with us seamlessly across two continents.”
Through this acquisition, Norstat strengthens its international data collection footprint by expanding beyond Europe into the Americas and now operates proprietary data collection capabilities on both sides of the Atlantic. Norstat sees significant long-term potential in the combination of the two companies and will leverage its established operating model, quality standards and digital solutions to strengthen Offerwise’s current position in the market.
David Michaels, deal lead and Head of the Technology Investment Banking team, commented, “It has been a pleasure working with Andrew Lissak and Rob Dolafi to help find the right partner for the next chapter of growth at Offerwise. The two companies have similar DNA, approach the market in a very similar fashion and are a natural fit. It is impressive that Andrew and Rob have been able to bootstrap the business to this point and we are grateful to have played a role in a successful exit that rewards all of their hard work.”
Norstat is one of the leading data collectors for market research and insights in Europe. Norstat offers sample-only services, full-service fieldwork and digital solutions, using the method that works best — scientifically proven, fair to respondents and sustainable for the industry. Established in Norway in 1997, Norstat operates across Denmark, Sweden, Finland, Estonia, Latvia, Lithuania, Poland, Germany, the United Kingdom and Ireland, France, Switzerland, the Netherlands, Austria and Italy. For more information visit Norstat here.
The investment banking professionals on Capstone Partners’ dedicated Technology Team work with leading middle market companies operating in the software, data and IT services markets to advise them on liquidity and capital raise strategies in order to maximize financial outcomes at every stage of the business lifecycle. Our firm has developed a full suite of corporate finance solutions, including M&A advisory, debt advisory, financial advisory, and equity capital financing to help privately owned businesses and private equity firms address any need, ranging from growth and financial or operational advisement to an ultimate exit transaction. To learn more about this transaction, or about the benefits of starting a relationship with our Technology Banking Team, contact us here.
